Sales Foundations

Written By Sandro Olivieri

Founder-Led EdTech Sales 101: Session 1

Dan O'Reilly from Fuel K12 Sales leads us through this first session in a series of 6 videos designed for founders who have already been selling their EdTech products and are looking to take the next step in growth for their company. It's also great for organizations still depending on Founder-Led sales and struggling to see results. Though we discuss broad-ranging topics on sales in EdTech, these sessions are designed to best help those who lead organizations with a B2B EdTech product (i.e. you sell to schools or districts)

Session 1 covers "Sales Foundations"

  • What is Outbound Sales?

  • Sales Process vs Buyers Process

  • Defining Your Targets

Sandro Olivieri https://productivellc.com
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